Educate, Enrich and Enlighten
CupRock is a lifestyle publishing website and digital content brand built around eclectic, everyday-interest editorial content. It offers practical articles across home hacks, one-pot meals, organic gardening, family safety, wellness, visual storytelling, and general lifestyle topics, presenting itself as an accessible stream of useful and entertaining information for mainstream consumers.
CupRock differentiates itself through its mixed-format editorial identity: part practical tip hub, part casual magazine, and part personality-driven content brand with a quirky, memorable tagline and broad topical range.
Cup Rock founders and producers, Christi Collier and Lane Howard are both long time veterans of the television industry. Together they have produced numerous series and specials for television audiences over the last four decades.
Some of their productions include…
